Blogs

Larry Dubov
Product Director, Master Data Governance

Dr. Larry Dubov is Product Director of Master Data Governance at IBM Software Group. Larry is a recognized IT practitioner, scientist, expert, and thought leader in the implementation of complex business-driven technology solutions and products for financial services, banking, telecommunications, and pharmaceutical verticals. His primary focus is on MDM, Master Data Governance, Customer Relationship Management (CRM), data warehousing, operational data stores, and service-oriented architecture.

Larry is an author of over 200 publications. He is an internationally recognized practitioner, speaker, thought leader and an author of the definitive books on the subject (“Master Data Management and Customer Data Integration for a Global Enterprise”, McGraw-Hill, 2007 and "Master Data Management and Data Governance, McGraw-Hill, 2010).

Justifying MDM beyond cost savings to enable big data and analytics (part nine)

March 28, 2014
In the marketing segmentation scenario we discussed in my last blog post, cost savings from improved mailings did not provide enough savings to make an MDM project profitable. Read More

A more complex example for MDM ROI (part eight)

March 25, 2014
In my last post, I discussed a relatively simple business case scenario where an enterprise intends to implement MDM because their current process heavily relies on a th Read More

Traditional methods for estimating business benefits of MDM (part seven)

February 28, 2014
As it was well explained by David Linthicum, building a business case begins with the definition of the problem domain. Read More

Estimating the benefits of MDM (part six)

February 14, 2014
From the business case methodology perspective, two high level approaches can be used to estimate an MDM impact: a traditional bottom-up approach or a less traditional Economic Value (EV) approach. But which is best? Read More

Business processes and MDM drivers (part five)

January 31, 2014
Business processes that will be improved as a result of MDM vary by industry, company, program and even the phase of the MDM initiative. Still, there are common areas and processes that are typically improved by MDM. Read More

What MDM stakeholders want to know (part four)

January 17, 2014
At the very strategic level, the board of directors and CEO want to know how the equity value and market capitalization of the company change as a result of the MDM, MDM-empowered applications, big data and analytics. Read More

IT strategy driven MDM (part three)

January 3, 2014
About 50 percent of MDM programs are driven by IT organizations as an IT strategy initiative. Read More

MDM sponsorship scenarios and their challenges (part two)

December 20, 2013
How do organizations decide they need MDM? What drives the need and what processes will MDM enable? Big data and analytics drive the need for MDM increasingly often. The idea tends to incubate in two primary sponsorship scenarios: business strategy or IT strategy. Read More

Building a business case for MDM (part one)

December 6, 2013
Big Data promises to intelligently join and mine hundreds of millions, and even billions, of records for various applications that require trusted data about customers, products, locations and other entities. Read More

Aligning MDM & BPM for Master Data Governance, Stewardship, and Enterprise Processes

March 8, 2013
Master Data Management is proven to be an efficient discipline empowered by technology components used to create and maintain a single view of core enterprise entities (like customer, product and reference data), derive and maintain relationships between the master entities, and help transform en Read More

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