Blogs

Crysta Anderson
Social Media Strategist, Information Management

Crysta Anderson is a Social Media Strategist for IBM Information Management. She blogs frequently and tweets for @IBM_InfoSphere. She recently completed her Master's in Integrated Marketing Communications from Northwestern University and often presents at tech marketing events in the Chicago area. Follow Crysta on Twitter at @CrystaAnderson.

Separating Signal from Noise

October 22, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
One of the biggest problems posed by big data is separating the signal from the noise, or cutting through all the data to find insight and value. The 2013 IBM Institute for Business Value study surveyed 900 business and IT executives from 70 countries to assess how they’re converting data into...

Finding Diamonds In Your Data

October 9, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
How do you find diamonds in your data? That’s a major focus of most big data and analytics projects. Everyone wants to more effectively sift through piles of dusty data and find the value hidden within. You know the type: gems that help answer key questions about your customers. You’re searching...

Strike a Balance: Disk & Memory

September 26, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
Traditionally, the amount of available memory limited how businesses could – or couldn’t – run complex queries or analytics. Disk space was a constant challenge, and architects and DBAs performed a continual balancing act, trying to put the most valuable information in the most accessible, fastest...

Speeding Up Transactions & Analytics with In-Memory Processing

August 27, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
Quick: how fast do you need to understand your data? There’s really no good, universal answer. As big data becomes more about using data to actually generate insights and understanding, we’ve begun talking about “speed of thought analytics.” BLU Acceleration helps make this possible by integrating...

Find Big Data & Analytics Sessions at Information On Demand

August 19, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
As summer winds down, we’re drawing closer to Information On Demand. The conference runs Nov 3-7 in Las Vegas this year. Once again, big data and analytics will be quite the hot topic, with a plethora of sessions and opportunities to learn where big data is headed and how you can sharpen your...

Controlling Your Data Footprint

August 14, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
As your data grows, how’s your data footprint? Have you outgrown the widest shoes you can find? Compression offers plenty of methods to help reign in your data, controlling your data footprint and all the associated costs. But compression techniques have evolved. Have you kept up? Craig Mullins...

Twitterchat Preview: Simplifying the Complex

August 2, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
Big data need not mean bigger complexity. But we often hear from people dealing with sprawling, messy, complex infrastructures who fret that each new system or data set seems to add additional complexity and chaos. In many cases, the very BI tools that promise to shed light on your data really just...

Speed of Thought Analytics Recap

July 29, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
How is big data changing analytics? How is the role of the DBA changing? Check out the great #ibmblu twitterchat from July 24.

Twitter chat Preview: Speed of Thought Analytics

July 19, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
What happens when you can analyze data at the speed of thought? The possibilities are nearly endless. When you can look at data on the fly – and analyze it – you can dig deeper. You can follow ideas, or investigate whether data supports a new hypothesis. Join our #ibmblu twitterchat on Wednesday,...

Data Governance & Trust: Fueling Analytic Performance

June 28, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
As the big data conversation matures, it’s starting to sound a bit familiar. Words like “governance” and “trust” are becoming more prevalent as organizations move from big data theory to practice.    Organizations see huge opportunity in big data analytics, but they’re finding that insights are...

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