Blogs

James Kobielus
Big Data Evangelist
As IBM's big data evangelist, James Kobielus is IBM Senior Program Director, Product Marketing, Big Data Analytics solutions. He is an industry veteran, a popular speaker and social media participant, and a thought leader in Big Data, Hadoop, enterprise data warehousing, advanced analytics, business intelligence, data management, and next best action technologies
Big Data Evangelist
Workload-optimized Systems? Patterns of Expertise for Built-in Solution Best Practices
October 1, 2012
Expertise is precious and hard-won. Perhaps you’ve cultivated it in-house through long-term investment in staff skills and training, in which case you risk having it walk all out the door at any time. Perhaps you’ve recruited experts externally, and paid a premium for their specialties. Read More
Big Data Evangelist
Next Best Action in the Influence Economy
September 25, 2012
Influence is hip. Any self-respecting career-oriented individual these days brags about their influence on socials, however that might be measured. Read More
Big Data Evangelist
Data Scientist: Consider the Curriculum
September 18, 2012
Data science’s learning curve is formidable. To a great degree, you will need a degree, or something substantially like it, to prove you’re committed to this career. Read More
Big Data Evangelist
Next Best Action Functionality Baked into Your Business Platform
September 11, 2012
As a business asset, “next best action” is not a secret sauce. Read More
Big Data Evangelist
Twitter Chat Preview: How Big Data is Changing Patient Care
September 10, 2012
Predictive analytics is not just about forecasting what might happen. It’s also about detecting the warning signs of bad things that, if we don’t act quickly, might prove catastrophic or highly disruptive. Read More
Big Data Evangelist
Data Scientist: Mastering the Methodology, Learning the Lingo
August 30, 2012
We can argue till we’re blue in the face on the issue of whether a true data scientist must have academic credentials. But no one doubts that credentials mean little if you can’t actually do the work. Read More
Big Data Evangelist
Next Best Action Back Inside Your Business
August 29, 2012
“Next best action” is a hot focus area in customer-facing business processes, especially marketing, sales and service. But it has just as great a potential in back-end business processes, and, in fact, ensures that many companies operate smoothly. Read More
Big Data Evangelist
WEEK'S WORTH OF KOBY QUICK-HITS August 20-24 2012
August 24, 2012
Here are the quick-hit ponderings that I posted on various LinkedIn big data discussion groups this past week. I went deeper on information glut, Hadoop uber-alles, experience optimization, sexy statistics, and complex event processing: Read More
Big Data Evangelist
Next Best Action: Its Leading Synonyms and Trailing Cynicisms
August 22, 2012
"Next best action” is a hot focus area under big data, advanced analytics, digital marketing, smarter commerce and other business imperatives. Enterprises have been doing next best action, in various forms, for years. Read More
Big Data Evangelist
Hadoop Myths Debunked
August 20, 2012
Hadoop has acquired a large body of prevailing myths in its short history as the hottest new big data technology. Read More




