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Jerry Stam
Senior Managing consultant, IBM

Jerry has over a decade of consulting experience in retail and wholesale. In recent years he has specialized in providing subject matter expertise around emerging and state-of-the-art initiatives for clients and projects in retail. As the retail SME for IBM in the Benelux/Europe, he is constantly tracking what is happening inside and outside IBM, combining this with his deep retail knowledge and professional experience. 

Social media analytics for small countries

July 11, 2014 | by Jerry Stam, Senior Managing consultant, IBM
A quick social media analytics exercise will prove that high quality analysis requires ongoing attention.