Blogs

Kenneth Jensen
Senior Managing Consultant, IBM
The strategic impact of predictive analytics

The strategic impact of predictive analytics

August 27, 2015 | by Kenneth Jensen, Senior Managing Consultant, IBM
Predictive analytics can transform your organization by helping you compete more effectively, grow sales revenues, retain customers, discover new customers, prevent fraud, improve operations and much more—but to achieve these strategic impacts, it’s best to think big, start small and act fast.

How unlikely was Wawrinka's Australian Open victory?

January 30, 2014 | by Kenneth Jensen, Senior Managing Consultant, IBM
In this article, I will examine the prior probabilities that Stanislas Wawrinka, or a player with a similar seeding in the tournament, would go on to win the 2014 Australian Open. I will also review any prior matches similar to the final between Stanislas Wawrinka and Rafael Nadal to determine his...

Keys to the match: In tennis, is it an advantage to serve first?

January 16, 2014 | by Kenneth Jensen, Senior Managing Consultant, IBM
In this article, I will examine one of the commonly accepted truths in tennis: that it is an advantage to be the player who is serving in the first game of a set. I will look at this from multiple angles and I pay special attention to whether this advantage exists in a deciding third or fifth set...

The Data Story Behind "Keys to the Match"

August 30, 2013 | by Kenneth Jensen, Senior Managing Consultant, IBM
It seems to me that we just finished up this summer’s Wimbledon tournament and now the US Open is already upon us. There are a number of differences between the two tournaments, and the most obvious of these is the playing surface; the US Open is played on a hardcourt surface while Wimbledon is...