Customer Analytics

Smarter content now

October 29, 2014
We are living in the age of distraction. We need to absorb more information, coming at us from more different sources, than ever before. It’s creating a kind of cognitive overload that can often lead to indecisiveness and missed business opportunities. Read More

Sales leaders—ignore big data at your own peril

October 29, 2014
Ignoring the massive wave of new capabilities available by integrating big data analytics into your organization could be career limiting. Read More

The power of spimes

October 29, 2014
During a recent keynote, one of IBM’s Executive IT Architects, Phil Tetlow, explored the concept of spimes. A term originally coined by author Bruce Sterling, spimes refers to an object that can be tracked through space and time. Phil discusses the importance of spimes, and how organizations can use the associated data to achieve competitive advantage.  Read More

Big data for social good, not for profit

October 23, 2014
Now that the Ebola virus is sitting in our backyard, the entire country is on high alert—and rightfully so, as it's no longer a disease that's plaguing people continents away, in little known countries. WHO indicates that there are 9216 Ebola cases with 4555 deaths. My first thought when I look at these statistics is: where is big data in the Ebola equation?  Read More

What’s the scoop on Hadoop?

October 23, 2014
“Hadoop is unstoppable as its open source roots grow wildly and deeply into enterprise data management architectures,” Forrester analysts Mike Gualtieri and Noel Yuhanna wrote recently in The Forres Read More

How do you find and define your customers in a big data environment?

October 23, 2014
Every day hundreds of articles and blogs are written about the theoretical value of big data, but many don’t offer actionable specifics. At IBM Insight on October 28, we are correcting this historical shortcoming and showcasing how big data (specifically Big Match) is enabling a single view of a customer in a Hadoop environment.   Read More

Business process management is not at the center of an IoT strategy

October 21, 2014
An Internet of Things (IoT) strategy requires a whole lot more than a business process management (BPM) engine to succeed. Read More

Big Data & Analytics Heroes: Addison Snell

October 21, 2014
Intersect360 Research studies the opportunities for high performance technologies, including high performance computing areas in science, engineering and business. CEO Addison Snell (this week’s IBM Big Data and Analytics Hero) shares his insights with us. Read More

UDF: Tiny acronym, big deal in big data

October 16, 2014
It’s easy to understand why big data is intimidating as the whole gang of JSON, SQL, YARN and UDFs (user-defined functions) invoke glazed eyes and thoughts of extraterrestrial technologies. So, even to the uninitiated, what is the big deal about UDFs? Read More

10 reasons to love IBM InfoSphere BigInsights for Hadoop

October 15, 2014
IBM InfoSphere BigInsights is an industry-standard Hadoop offering that combines the best of open source software with enterprise-grade features. Let’s talk about some key features of the distribution and the top ten reasons to love it— Read More

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