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Heading to IOD in Vegas, Baby!

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VP Product Management & Marketing

With all the preparations complete and the presentations, meetings and events all scheduled there’s finally a chance to reflect. So I thought I would provide some thoughts from 35,000 feet, while winging my way to the IBM Information On Demand 2011 show in Vegas.

This will be my fourth consecutive #IOD11 adventure, but my first as an IBM employee. Last year, as soon-to-be members of the IBM family my Netezza peers and I spent a lot of time getting to know people and organizations. As IBM partners we also had a couple speaking slots at last year’s show, and we used them to introduce the Netezza data warehouse appliance and ourselves to IBMers and many of their clients.

What a difference a year makes! All told, there are nearly 20 sessions at this year’s show with partial or full Netezza content. Netezza appliances will be used in live demonstrations and on the expo floor hall for all four days of the show.

One thing I can confirm we will not do with any of the Netezza appliances at this year’s show is have one parachute into the Mandalay Bay parking lot with The Flying Elvises (“Elvi”?)

Less than a year since the acquisition, we’re already seeing excellent synergies of the IBM Netezza products with the rest of the information management and business analytics portfolio, including some very interesting Big Data applications with the InfoSphere Streams platform. And a lot of that is going to be discussed and on display at IOD.

We’ve added sales channel & partner resources far and wide around the globe and have added to our development and enablement resources as well. We have additional expertise on our team in advanced analytics, appliances, data movement & replication and even database optimization. The fruits of those are becoming evident in the level of synergy activities and our product roadmap.

It’s going to be an exciting week for the IBM Netezza team at this year’s IOD show. We’re looking forward to it and we’re looking forward for what comes next.

Because what happens at IOD in Vegas doesn’t have to stay in Vegas (baby!).