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The Internet of Things connects cars and drivers at IBM Insight 2015

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Public Relations Manager, Local Motors

Eliciting a hushed “wow” from the folks who attend IBM Insight 2015 isn’t easy. The event, which has drawn nearly 15,000 people to Las Vegas this year, focuses on cutting-edge analytics technology offerings from IBM and IBM partners. More than a few smart people are in the room, and they’re not easily impressed. But even they smile in astonishment when they spot the 3D-printed car in the Solutions EXPO—after all, it’s something they’ve never seen before.

Connecting cars and drivers

http://www.ibmbigdatahub.com/sites/default/files/blog_localmotors_blog.jpgLocal Motors, maker of the world’s first road-ready 3D-printed car, is using IBM technology to investigate how cars and drivers interact. Together, automotive engineers at Local Motors and technology experts from the IBM Internet of Things (IoT) division outfitted a 3D-printed car with advanced IoT technology. “Our work with IBM perfectly aligns with our desire to create the most connected cars on the road,” says John B. Rogers Jr., CEO and cofounder of Local Motors. “The learnings from our work with IBM will guide the development of our series of 3D-printed cars, and we expect to redefine the driving experience as a result.”

Toward that end, engineers at Local Motors and IBM are working to enable interaction between car, driver and outside environment, using IoT and connected vehicle technologies to enhance safety and boost traffic efficiency. These technologies may also be a step toward autonomous vehicles and other such urban mobility solutions.

Explore the Internet of Things at Insight 2015

In addition to demonstrating technology featured in Local Motors’ 3D-printed car, both Rogers and Elle Shelley, CMO of Local Motors, will speak at Insight about automotive innovation and technological disruption. Come listen to Rogers during the IoT Super Session, from 4:00 to 5:00 PM on Tuesday, 27 October, and don’t miss Shelley’s presentation during the general session, from 8:30 to 10:00 AM on Wednesday, 28 October. If you aren’t attending Insight, you’re in luck—you’ll be able to catch their talks on IBMGO.

Between sessions, be sure to visit the industrial booth on the IBM Insight EXPO floor to check out Local Motors’ 3D-printed car and chat with IBM and Local Motors representatives.