New offerings expand IBM cloud leadership

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VP Worldwide Marketing, Information Management, IBM

IBM Navigator on Cloud, a new enterprise content management (ECM) offering, empowers organizations to innovate and gain a competitive advantage by bringing users together around content.

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As big data and analytics continue to drive new efficiencies and create value across not just data, but unstructured content as well, the definition of "knowledge worker" is broadening to include all users. Content is one of the key drivers for innovation and increasing customer satisfaction. In a wide variety of business solutions, line of business (LOB) personnel, the IT department and the CIO need to be able to engage, manage and reuse "always on" content from anywhere on a cloud platform that is flexible to deploy and highly scalable. 

The appeal is the new efficiency of engaging around content, in particular with mobile devices. Ease of use translates into usage, which translates into creativity and innovation. The mobile device is not only seen as an extension of where knowledge workers want (and need) to access their content, it is also broadening the knowledge worker role and quickly becoming the preferred platform. 

With SoftLayer, IBM Navigator on Cloud offers a solution focused on the enterprise where users have a trusted, secure environment in which to store, manage and work with their content. The knowledge worker is given a solution that allows them to work in the best way to maximize their productivity with the security that their usage, as well as that of their IT department, can be easily audited.

To learn more about this new offering that unites knowledge workers to better engage and manage content in a flexible and trusted cloud environment watch the “Trusted Content Management in the Cloud – What You've Been Waiting For” webinar replay.   

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