Analytics
Rethinking Loyalty Programs through Big Data
May 23, 2013
Retailers, it’s time to rethink loyalty programs; big data brings new ideas to light Read More
Regulatory Drivers and Quality Healthcare
May 15, 2013
The transition to a healthcare pay-for-performance model is driven by both regulatory and consumer factors. Let's dig into the key drivers and information needs that will be critical to harness and leverage to manage the challenges posed by this new model. Read More
How big data and cognitive computing are transforming insurance – Part 3
May 8, 2013
In my previous two blogs [here and here], I’ve talked about how cognitive computing and big data present the insurance industry with great opportunities and some challenges. Read More
Turning Detailed Audience Data into True Customer Desire
May 2, 2013
IBM has engaged in conversations with CMOs around the world to learn how they are interpreting this extreme focus and challenge regarding big data analytics. We believe this convergence is leading a major transformation in marketing today.
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There’s SQL and then there’s SQL-on-Hadoop for Analytics
April 30, 2013
Many people want SQL, the query language of the past two decades, to work on Hadoop. Read More
Optimizing Consumer Product Promotions Effectiveness with Analytics
April 26, 2013
Consumer products companies traditionally have had a wealth of information at their disposal from gathering large volumes of data about the manufacturing, logistics, and the sale and promotion of their products. Read More
Making a Federal (Use) Case out of Big Data
April 23, 2013
Lately, many news outlets have been rehashing some of the same old stories about how our government agencies are drowning in paper, with pictures of Veteran’s Administration file rooms looking like outtakes from the “Hoarders” TV program, complete with sagging floors from the weight of the floor- Read More
How Big Data and Cognitive Computing are Transforming Insurance: Part 2
April 10, 2013
In last month’s post, I talked about how cognitive computers, like IBM Watson, have the ability to do what the earliest underwriters did: approach each risk individually and, based on histori Read More
Big Data, Quality of Service, and Telecom 2.0
March 28, 2013
Quality-of-service (QoS) is one of the most paradoxical metrics in the telecommunications industry. “Quality” of the customer experience is normally measured through surveys and logged feedback, but plenty of data can lead to good quantitative measures.
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Delivering On-Demand Analytics at the Speed of Thought
March 25, 2013
It’s a classic "fairy tale of star-crossed lovers." Leading global information and measurement company meets multinational technology and consulting corporation. They talk big data, analytics, technology and positive business outcomes. It was love at first sight.
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