ROI
Healthcare Analytics – Is it paying for itself?
November 8, 2012
Healthcare organizations are in the eye of an information overload storm. With EHR, EMR and with HIE implementation, there’s tons of data that will be available to payers, care providers and care management companies. Read More
Crowdsourcing Your Way to Big Data Value
August 21, 2012
Recently, I was in Nice for a three-day gathering of 150 European IBM Big Data specialists. Looking around the room at the opening plenary made me think how fast the world of big data is moving and how quickly our community is growing. Read More
Social Media Analytics, ROI and Other Non Sequiturs
July 30, 2012
Okay, I’ve bitten my tongue for as long as possible, and I need to get this off my chest. Most, and by most I mean at least 85% of the social media big data initiatives I see are ultimately going to under-deliver their expected ROI or eventually be discarded as not useful enough. Read More
Analytics - A New Way for Business to Drive Top Line Revenues
December 12, 2011
Cutting costs and improving process efficiencies are common paths businesses take to boosting their bottom line. The difficultly of driving top line revenues makes this a road less traveled. IBM Netezza customers are showing the way - use advanced analytics on big data to grow top line revenues. This approach unifies sometimes disparate parts of organizations - IT, sales, marketing, operations, and finance - to net out significant opportunities and revenue lift for their business.
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