Big Data Education

Big data ethics

April 15, 2014
Big data will change the face of modern society through the act of datafication. This will also require careful consideration on the possible misuse of this data. Read More

Managing the lifecycle of big data

April 11, 2014
You might not think of data as a living thing, but it does have a life cycle. For some data, it's fleeting, but other data may live for decades. How do you determine how long to keep data and how to handle it while it's in your care?  Read More

Building quality in the customer experience

April 11, 2014
Service quality, product quality and customer experience are all intertwined as companies push to gain and maintain market supremacy. Given the number of channels and the amount of data companies have to navigate, maintaining quality levels have become even more challenging. In fact, “just 7 percent of customers are 'extremely satisfied' that brands provide a seamless, integrated and consistent customer service experience across channels. Join the #CXO Twitter chat on Monday, April 23 at 12 p.m. EST as we discuss building quality in the customer experience. Read More

Big Data & Analytics Heroes: John Naduvathusseril

April 8, 2014
This week's Big Data & Analytics Hero, John Naduvathusseril, chief data architect for Nielsen Company, shares how we can flip the equation so that the challenge of big data becomes more of an opportunity for actionable insights. Read More

IBM big data roundtable: The transformative power of big data

April 4, 2014
On Thursday, April 3, I had the pleasure of moderating a video-streaming web roundtable in which panelists discussed the transformational applications of big data analytics. The panel included big data solution providers and experts, and we discussed everything from big data applications and platforms to trends, drivers, best practices and cultural shifts. Read More

Privacy Corner, April 2014: The role of trust as it applies to privacy

April 4, 2014
Trust relies on many factors with privacy being the most critical. Read More

Is a chief data officer more data or analytics?

April 3, 2014
I asked this question of Mark Ramsey, chief data officer at Samsung Mobile. I know what comes to mind when I think of data is data strategy, data quality, data integration, governance and data infrastructure. Read More

Join me at Gartner Business Intelligence & Analytics Summit

March 28, 2014
I’m heading to the Gartner Business Intelligence & Analytics Summit in Las Vegas. At this event, IBM is a premier sponsor, and will have a strong presence in the exhibit hall (Booth #401) where we’ll be demonstrating leading edge products, such as Watson Analytics, Analytic Catalyst and IBM Concert. Read More

Justifying MDM beyond cost savings to enable big data and analytics (part nine)

March 28, 2014
In the marketing segmentation scenario we discussed in my last blog post, cost savings from improved mailings did not provide enough savings to make an MDM project profitable. Read More

Building a big data team

March 28, 2014
Big data projects often involve exploring new business challenges and using new technology alongside existing applications. But who is doing this work? What skills and personalities are needed? Read More

Pages