Data Scientists

Don’t drown in the big data lake

April 24, 2014
Having been around the big data space for a number of years, you hear a lot of questions that revolve around “What do I do with this data that I’ve stored in Hadoop?’ or, more importantly, “How do I use this data that is now sitting here?” The fact is, there's a lot of hype surrounding big data, and Hadoop in particular. One of the benefits of working at IBM is that we have been facing these challenges for years (think way before big data and Hadoop became buzzwords) and have been building solutions to facilitate analytics on massive data sets. Read More

From switchboards to motherboards: The evolution of telecommunications

April 21, 2014
Let me begin with a story from my childhood. I grew up in India and, back in the early 80s, when Indian telecoms did not have a direct dial for international calls. My family used to call my uncle who was studying at M. I. T. Read More

The digital customer experience

April 18, 2014
To celebrate our three year #CXO Twitter chat anniversary Lynn Teo, former chief experience officer of McCann Erickson, Peg Fitzpatrick, head of social strategy at Canva, Michelle Morris, associate director of client experience at Crowe Horwath and Brian Mayer, customer experience architect and consultant, join us to discuss the digital customer expereince. Read More

Moneyball is the true game-changing application of data analytics

April 17, 2014
Sport is just a branch of the entertainment industry. Read More

The embryonic days of the data journalism industry are upon us

April 10, 2014
Remember the olden days when journalism meant reporting facts and keeping one's analysis laser-focused on those facts? I sure do. In fact, I once earned a master's degree in journalism. Read More

Hadoop and the big data opportunity

April 7, 2014
According to Forrester Research in their recent Hadoop Solutions Wave, “Hadoop is a solution to the problem of big data.” I have a slightly different take on this statement: "Hadoop is a solution to the opportunity of big data." Hadoop is effective for managing vast, diverse and varied data, and, when combined with data warehousing, security and visualization capabilities, Hadoop creates a modern data management strategy. Whether your business objectives are to monitor log files, understand customer sentiment, analyze click stream data or a number of other use cases, Hadoop may be the missing link in your architecture to capitalize on the opportunities presented by big data.   Read More

The IBM Fellows program introduces a new member

April 7, 2014
"It’s the single biggest thing that ever happened to me. It really caught me off guard. " Mike Haydock on learning he's become a new IBM Fellow Read More

Understanding the value of complex event processing

April 4, 2014
Until recently, the growth of complex event processing (CEP) outside of the financial industry was relatively moderate, with strong activity coming from the airlines for applications such as baggage handling. However, times are changing; business models are radically shifting and the volume, variety and velocity of data to be mined for business insight is growing exponentially across a broad spectrum of industries. How then can CEP help organizations with their business process management initiatives? And how does CEP fit into bigger trends in play? Read More

The CMO in the customer experience equation

April 4, 2014
Donovan Neale-May, executive director of the CMO Council, said: “There is no point in wasting marketing resources on seducing customers with offers, incentives and captivating branding if there is a big disconnect on the product, business policy or service experience side.” How do marketers minimize this disconnect? Should CMOs drive customer experience initiatives? join our next #CXO twitter chat to discuss. Read More

Privacy Corner, April 2014: The role of trust as it applies to privacy

April 4, 2014
Trust relies on many factors with privacy being the most critical. Read More

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