April 24, 2014
Having been around the big data space for a number of years, you hear a lot of questions that revolve around “What do I do with this data that I’ve stored in Hadoop?’ or, more importantly, “How do I use this data that is now sitting here?” The fact is, there's a lot of hype surrounding big data, and Hadoop in particular. One of the benefits of working at IBM is that we have been facing these challenges for years (think way before big data and Hadoop became buzzwords) and have been building solutions to facilitate analytics on massive data sets.
April 21, 2014
Let me begin with a story from my childhood. I grew up in India and, back in the early 80s, when Indian telecoms did not have a direct dial for international calls. My family used to call my uncle who was studying at M. I. T.
April 18, 2014
To celebrate our three year #CXO Twitter chat anniversary Lynn Teo, former chief experience officer of McCann Erickson, Peg Fitzpatrick, head of social strategy at Canva, Michelle Morris, associate director of client experience at Crowe Horwath and Brian Mayer, customer experience architect and consultant, join us to discuss the digital customer expereince.
April 17, 2014
Sport is just a branch of the entertainment industry.
April 10, 2014
Remember the olden days when journalism meant reporting facts and keeping one's analysis laser-focused on those facts? I sure do. In fact, I once earned a master's degree in journalism.
April 7, 2014
According to Forrester Research in their recent Hadoop Solutions Wave, “Hadoop is a solution to the problem of big data.” I have a slightly different take on this statement: "Hadoop is a solution to the opportunity of big data." Hadoop is effective for managing vast, diverse and varied data, and, when combined with data warehousing, security and visualization capabilities, Hadoop creates a modern data management strategy. Whether your business objectives are to monitor log files, understand customer sentiment, analyze click stream data or a number of other use cases, Hadoop may be the missing link in your architecture to capitalize on the opportunities presented by big data.
April 7, 2014
"It’s the single biggest thing that ever happened to me. It really caught me off guard. " Mike Haydock on learning he's become a new IBM Fellow
April 4, 2014
Until recently, the growth of complex event processing (CEP) outside of the financial industry was relatively moderate, with strong activity coming from the airlines for applications such as baggage handling. However, times are changing; business models are radically shifting and the volume, variety and velocity of data to be mined for business insight is growing exponentially across a broad spectrum of industries. How then can CEP help organizations with their business process management initiatives? And how does CEP fit into bigger trends in play?
April 4, 2014
Donovan Neale-May, executive director of the CMO Council, said: “There is no point in wasting marketing resources on seducing customers with offers, incentives and captivating branding if there is a big disconnect on the product, business policy or service experience side.” How do marketers minimize this disconnect? Should CMOs drive customer experience initiatives? join our next #CXO twitter chat to discuss.