Blogs

Innovative predictive analytics techniques

Innovative predictive analytics techniques

September 17, 2015 | by Armand Ruiz Gabernet, SPSS Technical Product Manager, Programmability and Extensibility, IBM
IBM provides the latest predictive analytics techniques to help organizations along on the journey to big insights. Innovative approaches in the IBM solution portfolio include sophisticated tools for geospatial analytics, text analytics and entity analytics. Take advantage of IBM’s active and...
Spark ignites conversation around building smarter apps

Spark ignites conversation around building smarter apps

September 17, 2015 | by Mahanth Chavutagunta, Digital and Social Marketing Strategist, IBM
Apache Spark is the core of many smart applications in the new era of streaming big data analytics. Follow along with this crowdchat to learn how data professionals are building smart applications.
Driving behavior data can determine personalized insurance policy rates and terms

Driving behavior data can determine personalized insurance policy rates and terms

September 16, 2015 | by Kylie Jane Wakefield, Financial Services Writer
Insurance companies can improve customer satisfaction, policyholder retention and customer acquisition when they utilize driving behavior data and telematics programs.
Dear Annie Analytics: I love my insurance carrier!

Dear Annie Analytics: I love my insurance carrier!

September 16, 2015 | by Annie Analytics, Analytics Advisor, IBM
For all the business questions you’ve been too afraid to ask, Annie Analytics has the answers. Here, Annie advises Tanya in Tacoma, who finds herself in hot water with her friends. Tanya actually likes her car insurance company, but her circle of friends is in a very different situation. Not only...
Turning insight into action at IBM Insight 2015

Turning insight into action at IBM Insight 2015

September 16, 2015 | by Jennifer McGinn, Program Director, Marketing, IBM Analytics
Managing increasing amounts of data from numerous sources can challenge organizations that want to derive insight from it. However, new technologies can help companies integrate this information successfully to drive their businesses.
Social media data: Leveraging real-time information streams to boost business

Social media data: Leveraging real-time information streams to boost business

September 16, 2015 | by Barbara Thau, Business and Technology Writer
Turn on, tune in, but don't drop out. This twist on a catchphrase from psychologist Timothy Leary captures what consumer product marketers must do to monetize all the rich social media data that users generate on sites such as Facebook and Amazon. Monitoring and interacting with this data, which...
The Internet of Things: Enterprise challenges, opportunities and solutions

The Internet of Things: Enterprise challenges, opportunities and solutions

September 16, 2015 | by Chris O'Connor, General Manager, Internet of Things, IBM
Enterprises looking to the Internet of Things to help them transform in the face of digital disruption face a series of challenges that can lead to significant market opportunity when they are overcome. But to take full advantage of the Internet of Things, enterprises must rebuild their strategy...
Jen Q. Public: Can analytics help fill the cracks in our education systems?

Jen Q. Public: Can analytics help fill the cracks in our education systems?

September 15, 2015 | by Natasha Bishop, Digital Marketing Lead, Public Services Sector, IBM Analytics
The recent release of the 2016 Best Colleges rankings by U.S. News has Jen wondering if such rankings, and the institutions of higher learning themselves, should capitalize on analytics to understand the impact of the drop-out rate. Can analysis of real-time data help colleges and universities...
Meeting the security challenges of connected vehicles

Meeting the security challenges of connected vehicles

September 15, 2015 | by Tim Hahn, IBM Distinguished Engineer, Chief Architect Internet of Things Security, IBM
Connected vehicles are generating a lot of positive buzz around their potential safety and reliability benefits; however, there are also concerns that they’re not as secure as they should be. In this Q&A with Tim Hahn, chief architect, Internet of Things security at IBM, he addresses the...
Information empowerment for your Hadoop ecosystem

Information empowerment for your Hadoop ecosystem

September 15, 2015 | by Robert Routzahn, Portfolio Marketing Manager, Information Integration & Governance, IBM
Hadoop is great for storing and processing large data volumes, but its limits become clear when integrating ever-increasing volumes of data. A new solution—described in detail at the upcoming Strata+Hadoop World conference—can help organizations overcome this limitation.