Blogs

There’s SQL and then there’s SQL-on-Hadoop for Analytics

April 30, 2013 | by Tina Groves, Product Strategist, IBM Business Intelligence, IBM
Many people want SQL, the query language of the past two decades, to work on Hadoop. Derrick Harris of GigaOM outlined the approaches of 13 different vendors with their cleverly named projects in his Feb 2013 article. Recently, Information Week’s special coverage series on big data included an...

Healthcare Analytics Through a Clinical Hub

April 29, 2013 | by Lorraine Fernandes, RHIA,Global Healthcare Industry Ambassador, IBM Information Management
How can a clinical hub deliver analytics across a healthcare organization? Lorraine Fernandes shares a very simplistic summary of how a clinical hub works, and describes benefits of the approach.

Optimizing Consumer Product Promotions Effectiveness with Analytics

April 26, 2013 | by Bob Debicki, Big Data Leader, Consumer Products Industry
Consumer products companies traditionally have had a wealth of information at their disposal from gathering large volumes of data about the manufacturing, logistics, and the sale and promotion of their products. Today's digitized shopping experience has put consumers in the catbird seat with up-to-...

Recap of IBM Twitter chat: Storing Big Data

April 26, 2013 | by James Kobielus, Big Data Evangelist, IBM
Big data is intimately bound up with storage infrastructure. Tuning your big data fabric for disparate workloads can, under worst-case scenario, challenge your database administrators with complex set of tasks that must be repeated every time new sources and data types are added, new queries and...

Multi-domain MDM in Healthcare: Location & Organization

April 26, 2013 | by Lorraine Fernandes, RHIA,Global Healthcare Industry Ambassador, IBM Information Management
Healthcare involves several domains of data, including patient/person, provider, insurance and reference data. Outside of healthcare, the patient/person domain would be called customer, and in a real sense, the healthcare patient is a customer of the payer or the healthcare provider. Increasingly,...

Supercharge the Customer Experience by Shrinking Silos

April 26, 2013 | by IBM #CXO Twitterchat, Leading weekly #CXO chats, Mondays 12pm ET
For years we have battled with information silos, though in today's business arena they are seemingly more pervasive. Each time we add a new department, a new technology, or a new channel, it creates yet another siloed function, department, technology, people and information. With customers...

Determining the Next Best Action in Insurance

April 24, 2013 | by Kim Minor, Worldwide Industry Marketing Manager for Insurance, IBM
What if insurance companies could simultaneously improve customer satisfaction, retain valuable policyholders and maximize cross- and up-sell opportunities? To achieve these goals, insurers need ways to anticipate customer needs and determine the next best action for each individual customer....

Easier Than Rocket Science: Data Security with Mike Martin

April 24, 2013 | by Crysta Anderson, Social Media Strategist, Information Management
Mike Martin may be the only IBM Champion with an album currently available on iTunes.  Based in the Philadelphia area, Mike and his band, Lo-Fi Genius, recorded an album, This is Rocket Science, including the song, “George Wendt Lives in My Building.” After all, George Wendt really did live in Mike...

Positioning Up in the Journey to Enhanced Customer Analytics

April 24, 2013 | by Graeme Noseworthy, Marketing and Advertising, RapidMiner, Inc.
Explore where Media & Entertainment organizations typically sit in the customer analytics journey and start looking at realistic solution strategies that keep you moving down the path.

Making a Federal (Use) Case out of Big Data

April 23, 2013 | by Andrew DiStefano
Lately, many news outlets have been rehashing some of the same old stories about how our government agencies are drowning in paper, with pictures of Veteran’s Administration file rooms looking like outtakes from the “Hoarders” TV program, complete with sagging floors from the weight of the floor-to...