IBM Netezza Blog

Big recognition for IBM big data

February 3, 2012 | by Anjul Bhambhri, Vice President, IBM Big Data
These days, it’s hard to find a business conference or read a publication that doesn’t talk about big data. Even the recent World Economic Forum in Davos, Switzerland, featured more than 40 presentations on this hot technology. Because of all the recent talk, many people think big data is new....

Agile Analytics

January 26, 2012 | by Thomas Dinsmore, Solution Architect, Advanced Analytics, Netezza, an IBM Company
Is 2012 the year of Agile Analytics?  Recent publications show growing interest in the application of Agile methods to analytics: Ken Collier, an Agile pioneer, tackles analytics in his aptly named new book Agile Analytics.  A quick Google search surfaces a number of recent blogs and articles...

Retailers who embrace the modern cross-channel shopper can become customer driven

January 24, 2012 | by Farrukh Khan, General Manager, Distribution Sector (Retail, CPG, Travel & Transportation), IBM Netezza & Big Data Platforms
In talking to customers, analysts and partners at the National Retail Federation “Big Show” last week, it was clear to me that retailers are trying to find the “holy grail” in the cross-channel retailing environment that offers “one view of the customer across all channels.” Power has shifted to...

Oracle Big Data Appliance Now Available for Big Spenders

January 13, 2012 | by Glen Sheffield, Data Warehouse Competitive Analyst, IBM
Still NOT Positioned For Analytics Oracle’s Big Data Appliance, originally announced in October 2011, is now officially for sale and includes the Cloudera distribution of Hadoop. Despite the inclusion of Cloudera, Oracle's position on Hadoop remains fundamentally different than IBM. IBM embraces...

Analytics - A New Way for Business to Drive Top Line Revenues

December 12, 2011 | by Mike Kearney, Sr. Product Marketing Director
Cutting costs and improving process efficiencies are common paths businesses take to boosting their bottom line. The difficultly of driving top line revenues makes this a road less traveled. IBM Netezza customers are showing the way - use advanced analytics on big data to grow top line revenues....

Marketing with Big Data: Customer Spotlight Merkle

December 8, 2011 | by Krishnan Parasuraman, CTO, Digital Media and General Business, Netezza, an IBM Company
Architecting Big Data Solutions Series "Our real secret sauce is to take our analytical skills and capabilities and blend that with our offerings around Big Data technologies to execute more effective marketing for our clients", says Russ Pearlman, CTO of Merkle Inc. We are seeing a growing trend,...

Are you really who I think you are?

December 8, 2011 | by Farrukh Khan, General Manager, Distribution Sector (Retail, CPG, Travel & Transportation), IBM Netezza & Big Data Platforms
The promise of higher online sales on Black Friday, Cyber Monday and throughout the holiday season creates a real incentive for retailers to improve their understanding of consumers. “If I can really narrow down and profile my customers better, I should be able to make them an offer they can’t...

Leveraging IBM Netezza With SAS

November 30, 2011 | by Thomas Dinsmore, Solution Architect, Advanced Analytics, Netezza, an IBM Company
Customers who leverage Netezza through SAS report radical performance gains.  Here are just a few examples of how Netezza improves the performance of traditional SAS programs:  

A Netezza Thanksgiving: Let's all do what works

November 22, 2011 | by Patricia Cotter, Senior VP of Operations
Thanksgiving is upon us, always a good time for some reflection. I'm particularly grateful for all the talented individuals I've had the honor to work with at Netezza. We've lived through exciting and challenging times together and I've learned something of value from each and every one of you.

Re-Thinking your Data Warehouse Architecture for Big Data? Think Smart Consolidation

November 17, 2011 | by Nancy Kopp, Director, Marketing, Database Software & Systems, IBM
Big Data, all the cool kids are doing it.   But the burning question remains, what do you really need to do to make Big Data a reality in your current architecture? At IBM, we have been thinking a lot about helping our customers advance their analytic capabilities including Big Data.  This...