Consumer Products

Analytics

Consumer goods industry trends: How companies are driving product sales via big data

Hadoop

Hadoop

Let’s talk Hadoop: Hadoop and ODPi—what does it really mean?

Analytics

Consumer Products: Improving the use and value of analytics at IBM Insight 2015

Analytics

The millennial impact: Big data's role

Analytics

Listening, engaging and influencing: The power of Twitter-based social insights

Analytics

Text mining and its application areas in information management

Analytics

Economic metrics: How CPG leaders can craft more accurate forecasts

Analytics

Big data retargeting: 3 ways to recapture customers with promotions

Analytics

Improving customer satisfaction: 3 brands' social media engagement strategies

Analytics

Weather analytics: A new dimension for business

Analytics

Who owns your consumer data strategy?

Governance

Building a data reservoir to use big data with confidence

Analytics

New brand marketing: The future of shopper loyalty in CPG

Analytics

4 surprising ways companies apply analytics to drive success

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