Clients are achieving competitive advantage through leveraging big data and analytics to drive growth and profitability across their organization. Neil Isford, NA VP of Smarter Solutions, highlights focus areas and key critical success factors for organizations to address when adopting a big data
Sport is just a branch of the entertainment industry. As such, I don't expect that big data and analytics (a la Moneyball) will play a more decisive role in athletic competitions than they do in, say, determining whether Broadway actors exit stage right or stage left after the climactic scene.
Remember the olden days when journalism meant reporting facts and keeping one's analysis laser-focused on those facts? I sure do. In fact, I once earned a master's degree in journalism. At that time, I thought that my future career might hinge on providing in-depth analysis of fresh data being
I recently attended the Gartner Master Data Management conference in Europe. Andrew White, a senior Gartner analyst, shared a statistic during the opening keynote presentation that stuck with me—the statistic is this:
"Roughly 1 in 3 organizations will suffer an information crisis in the next 2
The giant NAB Show takes place in Las Vegas April 5-10. IBM will be very active at the show, along with Aspera, a recent IBM acquisition. Graeme Noseworthy, messaging director for media & entertainment at IBM, gave us a brief overview of sessions, demos and activities that will take place.
IBM’s Technical Consultancy Group led this academic colloquium last week on big data and analytics to collaborate with UK academics on research, teaching and technology. This was a high impact gathering of top-tier academic and industrial expertise discussing social, media and human-computer
The two prongs of the pi-shaped marketers represent the “left brained and right brained" aspects of skill where the brand-experiential-emotional side of marketing meets the analytical-quantitative-technology side. This “modern marketer,” as Ashley Friedlein, CEO of Econsultancy, puts it, is a blend
This week I met with Tim Llewellynn, CEO and cofounder of nViso, a world leader in facial imaging technology, to discuss how the company uses Watson Foundations (IBM’s Big Data & Analytics platform, explained later). I learned that nViso makes facial analytics tools that can help consumer-
Seeing is believing. In this short demonstration, you will see the innovations announced in the prior session in action. You will see integration and governance applied to one of the most popular big data use cases: an extended 360 degree view of the customer.
This infographic highlights key findings from the 2014 report titled “Pushing the frontiers: CFO insights from the global C-Suite study,” which draws input from nearly 4,200 of C-suite executives representing more than 20 industries. Learn more about the insights behind the study in this podcast.
Much of the disconnect between employees and customers stems from the inability to access and quickly weave customer data into accurate customer insight. How can organizations keep pace with customers while equipping and empowering employees? And what can businesses do to reduce the time employees
Last Wednesday, February 26, the Big Data & Analytics Hub, which is where you're reading this post right now, and Business Analytics software at IBM ran a Twitter chat entitled, “Innovations in Analytics" with special guest, Seth Grimes (@sethgrimes). Seth is a leading industry analyst covering