Telecommunications is a necessarily data-driven and capital-intensive business. Mobile network rollouts and the increasing use of mobile devices and social media generate huge amounts of customer and market data. Quick responses to changing market conditions are imperative to remaining competitive.
The mobile market is continually growing with “mobile-based payments in the United States expected to reach $142 billion in volume in 2019.” With mobile comes mobile data and the grave need for security. Vijay Dheap, global product manager for IBM MobileFirst, declares that “mobile security
TVT Chari, chief financial officer of Celcom Axiata, tells us that “if you analyze the market differently and offer the customer what they need based on their behavior” you can utilize this business intelligence to get closer to the customer. However, with the market constantly changing, and
Confidence in data is essential regardless of the bigness of the data being analyzed. In order to make business decisions based on the analysis of data, you need to be sure that the information upon which you are making those decisions is trustworthy.
Ashok Srivastava, chief data scientist at Verizon and this week’s Big Data and Analytics Hero, shares some of the challenges of deploying big data and his role in bridging the gap to “understand where the market is and how data can be used to support that market.”
Before business users can start to analyze data and consider the next best actions to improve results, it is typically required to submit a request for the data. Depending on the backlog of requests to IT, the business user might have to wait days, weeks or more before moving ahead with analysis
Big data is poised to reshape the way we live, work and think. The telecommunications sector, which has been slow to realize the shifting ground, is catching up to redefine the customer digital experience, using big data and analytics.
With mobile devices becoming an integral part of our daily lives, communications service providers have the most comprehensive view of a subscriber’s usage, behavior, lifestyle preferences, current and future needs. Telecommunications organizations can transform their customer care, marketing and
Data is emerging as the world’s newest natural resource and the basis for a new kind of competitive advantage. Yet, for many organizations, the increasing volume, variety and influx of data is straining their IT infrastructures—traditional infrastructure was never designed to handle the magnitude
“When people use a service for free, they are de facto lab rats for market researchers.” This is one of the responses to the Facebook social experimentation revelations that makes more sense than much of the hyperbolic ones that are saturating all forms of media at the moment.
Think it, try it and build it with IBM Bluemix, a cloud-based developer sandbox for big data and data management services. Bluemix makes agile mobile and web app development with best of breed capabilities a reality.
Insight 2014, formerly Information On Demand, will bring more than 13,000 business and IT professionals together to exchange ideas and share experiences around harnessing the data coming from all directions in real time. Industry pundits, peers and thought leaders will connect the dots between big
Suresh Sidhu, chief corporate and operations officer at Celcom Axiata Berhad and this week’s Big Data & Analytics Hero, shares insights on how they guided Celecom to be “a leader definitely in…market and possibly the most interesting [telecommunications company] out there today.”