Find out why a stronger partnership between marketing and IT can help your organization use big data and analytics to acquire, grow and retain customers.
Infographics & Animations
Take a virtual tour through IBM Impact 2014 and discover how to elevate your big data and analytics with live streaming videos, in-depth coverage, big announcements from the event and more!
Machine data is all around us: logs, sensors, GPS devices and meters to name a few. The enormous growth of machine data has become a major driver of big data solutions and a challenge for many organizations. The complex and diverse nature of machine data leaves many organizations unable to leverage it. Yet without it, they’re making business decisions on a fraction of the information available to them.