The New Starting Lineup: Big Data and Analytics in Sports
August 23, 2013 | 2:00 pm ET | 28:36
This week we discussed a selection of articles and blog posts that cover the sports and analytics, from how sports teams are using advanced analytics, to what business can learn from sports (and vice versa), to how big data can win out over doping.
Our guests were Devin Pleuler and John Kent. Devin is a data scientist who currently crunches soccer metrics for Opta and writes the "Central Winger" series. John Kent is IBM’s program manager for worldwide sponsorship marketing.
Articles discussed in this episode:
- Sports Marketing and Technology with the New England Patriots
- What business can learn from analytics in sport
- Can Big Data Trump Doping In Sports?
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