In late October 2013, the acclaimed IBM Institute for Business Value (IBV) released a new study titled “Analytics: A blueprint for value.” This study is the result of months of survey research conducted with some 900 business and IT leaders around the world. As the title “a blueprint for value” suggests, the goal of this research series has been to dig deeply into which organizations are getting the most out of their analytic investments and how they are doing it.
Rebecca Shockley, Global Research Leader for Analytics at IBV, describes the key findings of the study, which you can download from ibm.co/9levers
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