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Master Data Management: The Foundation for Big Data

Length: 19:29
July 18, 2013

Master data management has been around for many years. Now, with the emergence of big data technologies, MDM is seeing a resurgence in popularity and importance. Rick Clements, program director of Master Data Management Product Marketing, explains why MDM is a foundational aspect of a big data platform and how the two technologies work together to solve business challenges.

For more information about the IBM big data platform and products, visit www.ibm.com/bigdata

For more podcasts, blogs and videos, visit www.ibmbigdatahub.com

Master Data Management: The Foundation for Big Data

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