With increasing numbers of people turning to social media to reach out to insurance companies, Security First sought a way to better manage its interactions over Facebook, Twitter, LinkedIn and email policyholders in the wake of a catastrophic event.
Luxottica Retail North America is the world's largest designer, manufacturer, distributor and seller of luxury and sports eyewear. To make better use of the data on its 100 million customers, and increase marketing effectiveness, Luxottica turned to IBM.
Seattle Children's Hospital, one of the leading children's hospitals in the U.S., needed a solution to manage and extract valuable insights from vast amounts of complex data.
This 2013 IBM Institute for Business Value study surveyed 900 businesses and IT executives from 70 countries, asking more than 50 questions. The questions were designed to reveal how to translate high-level concepts associated with delivering exceptional business value through analytics into actions that can truly deliver value.
Leveraging predictive analytics, First Tennessee Bank is combining a granular understanding of the needs of customer segments with real P&L data to optimize its marketing spend, focusing on programs that deliver the highest ROI.
The world of big data is expanding quickly and adding value requires establishing speed and confidence in every decision, interaction and process.
Are you effectively converting your audience insights into added value for your consumers? 80% of CEOs believe they deliver a superior customer experience, but only 8% of their customers agree.
Big data poses big challenges for accessing and analyzing information. BLU Acceleration from IBM delivers speed of thought analytics that help you make better decisions faster.
Hadoop is a great technology for analyzing huge amounts of data. Hadoop can be hard to use. Big SQL brings the power of SQL to Hadoop.