IBM InfoSphere BigInsights gives Hadoop the enterprise-level muscle it needs to be a more powerful solution delivering security, performance and governance. To learn more about IBM InfoSphere BigInsights for Hadoop, download the Forrester Wave Report today.
Research shows that enterprises only analyze 12 percent of their data. InfoSphere BigInsights for Hadoop empowers enterprises of all sizes to cost effectively manage and analyze big data so that they leverage all data and not just a sliver.
Going, going...gone! That phrase has been used by auctioneers to indicate the final bid opportunity for a hot auction item. Now “going, going, gone” is being used in the world of big data. Why? Organizations realize that they need to act faster by analyzing streaming data and taking action in the
According to the report, IBM brings "advanced analytics tools, a global presence and implementation services" that make BigInsights a "complete big data solution that will be attractive to many customers." Read the report to see why IBM InfoSphere BigInsights was named a leader and how it stands in
This new commissioned study conducted by Forrester Consulting on behalf of IBM dives deeper into the trends surrounding big data and analytics to strategically examine the goals, challenges, and impact associated with customer analytics.
“Marketers have always known that connecting with consumers as individuals — not as part of broad demographics — yield a greater degree of interest, response and engagement. In fact, the earliest seeds of this approach were planted in the direct mail era, when big breakthroughs were personalized
This research report from Forrester Consulting, commissioned by IBM, examines the growing role of information and integration governance (IIG) to move big data from the realm of possibility to the reality of business outcomes. Forrester Consulting surveyed 512 business sponsors, business
Many companies today perceive that harnessing qualitative data is more time consuming than leveraging quantitative data. Qualitative data, however, can give insight into customer behavior that’s difficult for quantitative data by itself to uncover.
This Forrester Report highlights the importance and challenges of big data for organizations, the key role business decision makers must play in leading big data initiatives, and best practices for organizations seeking to leverage big data for improved customer engagement. Vendor strategists can