Part 2 in a 3-part series: Big Data and Next Generation Banking – Leveraging information and mobile to drive revenue and expand the customer value proposition
In the first part of this series authored by Marc Andrews, we discussed some of the challenges that are causing banks to adapt their
Across industries, companies are finding that a critical factor in their success is the ability to analyze massive amounts of data in near real time. Telecommunications is one of the leading industries that not only creates a lot of data but is also tasked with understanding customer behavior and
Quality-of-service (QoS) is one of the most paradoxical metrics in the telecommunications industry. “Quality” of the customer experience is normally measured through surveys and logged feedback, but plenty of data can lead to good quantitative measures.