Social media has taken the retail industry on an extraordinary, tangential path for gaining a deeper understanding of the consumer. See what several big data experts have to say about the impact social media data and analysis of customer conversations have on the consumer experience.
Today's consumers tend to be constantly connected, digitally savvy, convenience-loving and price-sensitive. This is true for all industries and is changing the ways banks are doing business. To keep a customer, banks need to find ways to optimize each interaction and they are able to do this with
Are you placing yourself within the convergence of telecommunications and media? Discover how you can use cognitive computing and advanced predictive analytics to take advantage of the opportunities offered by mobile technology in the ever-evolving modern business environment.
You may be surprised to discover that the power of analytics can be successfully applied to games of chance and skill. See how two prominent businesses involved in casual online games and retail lotteries use analytics to score points with their customers.
We all get them. Irritating or irrelevant offers from retailers and organizations seem to multiply on our devices and in our mailboxes. Although these offers were generated from a variety of data-gathering methods, their results often tend to be highly annoying, grossly off target or darkly amusing
The energy sector has conventionally been focused on operational goals such as the need to ensure compliance, decrease asset downtime and manage the workforce. However, their customers are more empowered today—they demand more from their interactions with energy companies. Customer satisfaction can
As the energy and utilities industry undergoes a consumer-centric shift, how can organizations remain among the best in their class? In an industry in which customer satisfaction has become a pivotal competency, discover how you can meet the needs of your increasingly empowered customers.
Telecommunication providers are challenged with keeping customers and reducing churn. This fact makes the delivery of a positive customer experience more essential than ever. Service providers must look for new ways to improve the customer experience while controlling costs.
Telcos can’t compromise on quality for operational efficiencies, or customers will abandon them in a time where people have many platforms to share their experiences and influence others. Telcos must harness data to gain insight into customer needs while exploring how data and analytics enable
Welcome to the Analytics Connections podcast, in which we explore the intersection of communications and analytics. Tune into this episode for a discussion about the path that is leading telecommunications to the insight economy.
Your data represents business value that your organization can’t afford to ignore. In this webcast, listen as two chief data officers discuss how you can position the CDO role for success and help your organization provide true value to customers.
No matter the industry, organizations are increasingly seeing the merits of learning more about their customers to inform the generation of intelligent, targeted offers. Take a look at five key questions commonly heard from executives in a range of industries about establishing predictive customer
The traditional banking model is changing as fiercer competition and heightened customer expectations of digital banking put the customer experience at the top of the priority list. Banks are leveraging predictive analytics solutions to enhance targeting via customer segments and to provide custom