With today’s sophisticated, connected customer, the traditional 360° view is not sufficient, so businesses are focusing on improving customer experience.
The key to enriching customer experience is an enhanced 360 degree view of the customer, which understands everything about your most important
I participated in a really rich Twitter chat yesterday on the topic of "Evolving integration and governance for big data" with thought leaders Jim Harris (@ocdqblog), James Kobielus (@jameskobielus), Tim Crawford (@tcrawford) and Richard Lee (@InfoMgmtExec).
Sensitivity and error
The first topic
Travel in time from early artificial intelligence, to Watson, to Watson Foundations, as cognitive systems evolve from powerful concept to valuable reality built on a foundation that enables fresh insights from trusted data.
The promise of big data and analytics is revolutionary and exciting. But, to truly make big data a big deal requires confidence in your data. Learn how two teams tried to use analytics to fund a an enterprise project with dramatically different results. Discover how one went wrong and how the other
Big data means more data – from more sources, in more formats. It also involves data that is created at a more rapid pace. All of those factors make it harder to establish context. Where did this data come from? How much do you trust it? What steps were taken to correct, or massage, the data?
Whether you need to deliver trusted information to a data warehouse, get a 360 degree view of your customers, or put big data to work for your organization through any other project, IBM InfoSphere Information Integration and Governance capabilities provide a foundation of trust and protection for
This research report from Forrester Consulting, commissioned by IBM, examines the growing role of information and integration governance (IIG) to move big data from the realm of possibility to the reality of business outcomes. Forrester Consulting surveyed 512 business sponsors, business