Acquire Grow & Retain Customers

Big Data

Berni Schiefer on the Big SQL extension to Hortonworks Data Platform

Governance

When time matters: Deepwater Horizon and transforming data in the cloud

Analytics

Evaluating the experience of using IBM Data Science Experience

Big Data

Opening up Big SQL for all: An interview with Paul Yip

Analytics

The secrets of successful incentive compensation, part 2

Analytics

The secrets of successful incentive compensation, part 1

Use Cases

Apply good data science to outthink competitors’ marketing

Analytics

Increase financial services revenue through improved engagement

Analytics

op three WorldatWork 2016 Spotlight on Sales Compensation takeaways

Big Data

A developer's take: Using Hadoop in the cloud to fail fast

Analytics

How streaming analytics is transforming businesses

Analytics

Analytics

The strong adoption of streaming analytics

Analytics

What CDOs need to know: The 4 E's of cognitive computing

Analytics

Analytics for banking: “Make my problems a priority”