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John Wiley & Sons brings publishing industry to digital world

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Overview

John Wiley & Sons leverages predictive analytics to build better decision making while saving millions of dollars with IBM PureData for Analytics.

Transcript

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are on
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love John Wiley use a little over two hundred years old
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peace EE undergone a bit of a change since I say probably the mid 2000's
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2007-2008
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the print world is definitely declining called so we certainly should know what
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our strategies into electronic
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delivery capabilities now we're actually looking at the broader ecosystem a date
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we've harvested love the idea that there's definitely an interesting
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actually trying to combine ask
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to a broader patterns we look at a wide range of platforms
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and down we chose the pure data for politics primary
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due to performance price
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and also Pisa implementation
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the IBM purity of rental index has been game-changing for us
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%uh it's definitely improve significantly that the timeliness
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calls the actual delivery information to business users
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the stability and it's actually improved our development yes question they don't
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forget the question by the time the data comes back
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the getting back in the timeline of perspective the characteristic now we
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know what's the next logical question and ask
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you can literally run certain things that you never really wouldn't have been
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able to analyze if you're in the past
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it could serve unlocked online news center: potentials
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three-member use to pick up both 10 to 15 days to load the date on or prior
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data warehousing environment
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know the same gaidar integration process
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runs the control our first concrete data for
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analytics the speed is actual delivery of their information and so on
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to the users has definitely ended up
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kind of calming some the pressures that we have in the past we've actually
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looked at
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we actually build better decision-making approach titles with publish
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senior manager with nyla is actually quite intrigued as a maybe this is a
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better way than actually making good decisions
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and by changing their behavior the same a $2.9 million dollars
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it's very gratifying if you will text to be able to live that kinda value back to
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the businessman
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the moral