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Real-time analytics of data in motion delivers competitive advantage for telco

Length: 2:26
November 18, 2013

Telecommunications service providers are facing new and difficult challenges. They need to serve increasingly demanding customers, support advanced mobile technology and handle unprecedented spikes in network traffic. Analytics of big data in motion delivers tangible business value including insights to improve service, maximize asset utilization and retain the most profitable customers. To lead in a highly competitive industry, telecommunication service providers must take advantage of unique, often fleeting windows of opportunity – before they are gone forever. IBM InfoSphere Streams makes it possible to capitalize on unique opportunities. How? By analyzing big data in motion with sub-millisecond response times for real-time insights on CDRs and IPDRs before the data is gone forever. This gives telecommunications providers the agility to respond effectively when they can make the biggest impact.

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