White Papers & Reports

Analytics: A blueprint for value - Converting big data and analytics insights into results

2013-IBV-Analytics.PNGIn today’s competitive marketplace, executive leaders are racing to convert enterprise insights into meaningful results. Successful leaders are infusing analytics throughout their enterprises to drive smarter decisions, enable faster actions and optimize outcomes. In this exciting new piece of research, the IBM Institute for Business Value surveyed 900 business and IT executives from 70 countries. Through our research, we identified nine levers that together enable organizations to create value from an ever-growing volume of data from a variety of sources – value that results from insights derived and actions taken at every level of the organization.