White Papers & Reports


Whitepaper: Better business outcomes with IBM Big Data & Analytics

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The insights to transform your business with speed and conviction

Five years ago, IBM observed that the planet was becoming increasingly instrumented, interconnected and intelligent. In response to these changes, IBM developed the IBM® Smarter Planet® initiative. The goal of this new venture was simple—to help everybody benefit from building a smarter planet. Twenty thousand engagements later, IBM has gained critical knowledge of how big data and analytics can improve outcomes for individuals, organizations in nearly every industry, and society.