It's well-established that customer retention is much less expensive than customer acquisition. Therefore, preventing churn is a priority for nearly every company. A vital part of a viable strategy for preventing churn is the effective use of data. Let’s look at the role predictive analytics can
If your business hasn’t already embraced a multiple-cloud strategy, it’s likely that one is in your near future. Recent research shows that 85 percent of companies already operate in multicloud environments, and 98 percent of companies plan to be multicloud by 2021.
While cloud-based platforms
In part 1 of a part 2 series, host Al Martin peels the onion with Janine Sneed. Bold, energetic, passionate, and results-driven, Janine serves in two distinct roles at IBM: Chief Digital Officer and VP of Customer Success for IBM Data and AI. This week, Janine and Al look at product management,
IBM anticipated barriers to scaling enterprise AI. We developed a platform to help clients operationalize AI faster while infusing trust and transparency with IBM Cloud Private for Data and the add-on Watson OpenScale.
Matthias Funke and Thomas Chu lead the team shaping IBM's strategy for hybrid data management. They join host Al Martin for a deep dive into trends around data management across cloud environments — from private, to public, to multicloud.
This week on Making Data Simple, we invited Patrick Campbell, CEO and co-founder of Profitwell. Prior to ProfitWell, Patrick lead Strategic Initiatives for Boston based Gemvara and was an economist at Google as well as the U.S. intelligence community.
Today at Think 2019, IBM announced a new vision for the future of AI and digital transformation. Along the way, we made a number of announcements and updates that could profoundly impact how enterprises will use analytics and AI to shape the future of their business. In all, it was definitely a big