If you're not careful, your Big Data investment can degenerate from a strategic asset into an unmanageable burden.
I'm not speaking about the potential complexity and cost of the underlying Big Data platform, though those are important concerns. What I'm referring to is the unfortunate tendency
Commercial and government organizations are staring at the confluence of three unique events:
· The unprecedented volumes of data
· The need to easily analyze it, make sense of it and put it into action
· The importance of driving real business value from this analysis
It’s the perfect storm.
Is there a better option?
Not a comment you ever want a customer to utter to themselves, especially in competitive industries such as telecommunications, banking, retail or insurance.
In telecommunications, and for Communication Service Providers (CSPs) specifically, a fundamental tenet is that it
Golf is all about analytics.
As you watch golf on television or take "a good walk spoiled" yourself, think about all of the data calculations made before the right club is selected to hit a golf ball on the tee or fairway:
What is the distance to the hole?
Which club will carry me that
In 18th century Europe, a group of intellectuals seized control of reason to challenge the systems of power and faith.
This Age of Enlightenment, according to German philosopher Immanuel Kant, was “the emancipation of the human consciousness from an immature state of ignorance and error."
Digital Media companies are more than just marketing leaders. They are marketing innovators!
In fact, when I think about the marketing service providers, content publishers and gaming firms we’ve talked to or worked with over the years, it’s easy to realize that they have been doing Big Data
My first encounter with in-memory database technology was back in 1998 when I was working at e-commerce pioneer Open Market. At the time, we had acquired an in-memory database solution that powered an online product catalog. Because everything was in-memory, the response time as different
This year was my first IOD. I hope it won’t be the last because it was a really good conference. These big shows are always difficult, despite the mobile apps, the maps, the schedules, the signage and many helpful show guides. I still have difficulty getting to the sessions I want to see or being
It’s a question that came up in Ray Tacoma and Phil Francisco’s Q&A session at IOD and it’s a question I’ve answered at the IBM Netezza booth in the exhibition. Smart Consolidation demands an answer, just as every workload optimized platform in the Smart Consolidation portfolio needs to be
I’m pretty jazzed about what I do because analytics truly drives business – unlike most IT solutions, analytics helps increase the top line (revenue), not just reducing the bottom line (cost). But I was recently blown away as I read an article in the MIT Technology Review magazine entitled, The
CMOs today are inundated with massive quantities of data from external data providers and internal systems. Yet the still strive to find elusive answers to these questions:
What new product can we introduce that will address new highly profitable emerging markets we’d like to enter?
Statistical techniques such as predictive analytics help us make sense of ever-growing data. Analyzing signals – data streams created as events unfold –in-context of long historical records create insight to likely outcomes, and guide our decision-making. Let’s take a minute away from the hubbub
Last week brought the analytics industry yet another acquisition, this time Teradata buying Aster Data. As I read the coverage, several questions came immediately to mind that one might ponder if assessing the impact of the acquisition. It probably wasn’t customers, cash or revenue, as Aster didn
Think "data analytics" are too complicated for most people to wrap their heads around? Think again.
Alex Williams, editor of ReadWriteWeb, suggests that the consumerization of social technologies is beginning to result in a new generation of enterprise-level analytics tools and applications that
The NRF show in New York City is the nation's oldest trade conference, marking its 100th show in New York City in 2011. Companies have been selling to retail consumers for just about forever. But retail enterprises continue to be among the most innovative and forward-thinking businesses around.