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Lauren Moran
Hybrid Data Management Product Marketing Manager

Lauren Moran is the Product Marketing Manager for Db2 Warehouse on Cloud and Db2 on Cloud. Her background covers marketing a variety of technical solutions that help organizations make better business decisions. Lauren specializes in product strategy, content creation, and go-to-market messaging.

The case for a public cloud database in a hybrid, multicloud world

The case for a public cloud database in a hybrid, multicloud world

February 17, 2020 | by Lauren Moran, Hybrid Data Management Product Marketing Manager
In the years leading to 2020, public cloud databases were commonly seen as “dev/test” environments for applications living on-premises. And while this use case is important and should continue to be implemented across IT functions, businesses must expand more workloads into cloud to realize...
Five questions to help plan your multicloud digital transformation

Five questions to help plan your multicloud digital transformation

December 3, 2019 | by Lauren Moran, Hybrid Data Management Product Marketing Manager
More companies are choosing to implement multicloud platforms that include software as a service (SaaS) due to the many opportunities, advantages, and benefits they provide. However, a recent ISG report, “Multi-Cloud Adoption Accelerates,” notes that a lack of proper planning could introduce...
Is multicloud IT an opportunity or an obstacle

Is multicloud IT an opportunity or an obstacle?

November 4, 2019 | by Lauren Moran, Hybrid Data Management Product Marketing Manager
A modern enterprise IT platform often needs to be all things to all people: to accommodate both new and legacy workloads and be managed by both internal and external experts. To achieve this breadth of capabilities, many businesses have augmented their existing platforms with cloud capabilities...
How to build a hybrid cloud by launching a more precise cloud data warehouse

How to build a hybrid cloud by launching a more precise cloud data warehouse

June 3, 2019 | by Lauren Moran, Hybrid Data Management Product Marketing Manager
According to a recent IDC report, 79 percent of enterprises are currently investing in a hybrid cloud environment or have planned to invest in towards one in the next twelve months. More businesses are looking to do this by adopting public cloud deployments for their data management needs. But...