Maria Murphy is a freelance technical writer and editor based in North Carolina. She is a former senior financial executive with extensive experience in all aspects of accounting, auditing and financial reporting. Her specialty is translating technical subject matter into simpler user-friendly language and getting readers and clients excited about accounting and compliance topics. Maria is the former Editor-in-Chief of The CPA Journal, the monthly publication of The New York State Society of Certified Public Accountants. Her areas of specialization include GAAP research and implementation, internal controls, mergers and acquisitions, auditing standards, PCAOB rules and SEC reporting (1933 and 1934 Act reporting, including IPO's, dealing with SEC Staff, restatements, private to public registrations). She has significant experience in technical review/quality control roles and in compliance, including Big 4 National Office and audit partner background. She held private industry controllership roles. Maria is a CPA licensed in New York and North Carolina and a CMA.
I am an independent writer reporting on industry topics and trends, the views expressed in my content are my own and are not endorsed by IBM.
Financial forecasting takes time, but it is an integral part of the decision-making process in an organization. Financial teams should use analytics to alleviate some of the tedious work in forecasting and present more options to executive teams, allowing for better business decisions.
Financial executives face many challenges, but accurate and timely financial reporting is one of the most daunting tasks. Analytics can improve the quality of financial reporting and provide insights for financial decision making.