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Matt Benati
Senior Director, Product Marketing, Analytics, Netezza, an IBM Company

Matt Benati is responsible for understanding market, prospect, and customer needs around predictive analytics, driving IBM Netezza’s analytics product strategy, and evangelizing the company’s unique value proposition. He has over 20 years of experience delivering enterprise software solutions to market. Matt earned a BS degree in electrical engineering from Clarkson University, an MS degree in electrical engineering from Tufts University, and an MBA from Babson College.

Analytics Enable Businesses and Bring Dreams to Life

October 17, 2011 | by Matt Benati, Senior Director, Product Marketing, Analytics, Netezza, an IBM Company
I’m pretty jazzed about what I do because analytics truly drives business – unlike most IT solutions, analytics helps increase the top line (revenue), not just reducing the bottom line (cost). But I was recently blown away as I read an article in the MIT Technology Review magazine entitled, The...