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Mike Kearney
Sr. Product Marketing Director

Within IBM Netezza's product marketing team, Mike Kearney communicates product vision and strategy to a wide community including our customers and prospective customers, our business partners, industry analyst, and media. With more than 25 years experience in IT, Mike has worked in telecommunications, financial services, pharmaceutical, energy and manufacturing industries and for vendors of database, system management and web content management products.

Are you ready for big data? R is.

May 9, 2012 | by Mike Kearney, Sr. Product Marketing Director
Further to news of SUNY’s exploration of big data to understand possible causes of multiple sclerosis, I spoke with David Smith, VP of Marketing at Revolution Analytics, for a briefing on some advantages of R for analysis of large data sets.

SUNY researchers shine light on causes of multiple sclerosis

April 26, 2012 | by Mike Kearney, Sr. Product Marketing Director
Monty Python’s Mr Gumby was anatomically on the money when he exclaimed “my brain hurts”. Our brains and bodies communicate via long axons that run from gray matter through our spinal cords. Neural communication is two way – when we cut a finger or knock a shin messages charge across a network of...

Rethinking data management

April 3, 2012 | by Mike Kearney, Sr. Product Marketing Director
When I hear the term inventory management industries that first spring to mind are manufacturing and retail, so I listened closely when I heard a specialist from our financial services team using the term. Banks and other finance companies must exercise tight control of their computing assets to...

Analytics - A New Way for Business to Drive Top Line Revenues

December 12, 2011 | by Mike Kearney, Sr. Product Marketing Director
Cutting costs and improving process efficiencies are common paths businesses take to boosting their bottom line. The difficultly of driving top line revenues makes this a road less traveled. IBM Netezza customers are showing the way - use advanced analytics on big data to grow top line revenues....

Taking Stock - Integrating Netezza with IBM's Product Portfolio

November 4, 2011 | by Mike Kearney, Sr. Product Marketing Director
A slew of announcements made during last week’s IOD conference assert IBM’s R&D machine is running in top gear. Here’s my take on progress integrating Netezza with IBM’s broad product portfolio and how this engineering further simplifies our customers’ warehousing and analytics projects.

The Mainframe Ate IBM Netezza

October 24, 2011 | by Mike Kearney, Sr. Product Marketing Director
Smart Consolidation recommends running workloads on the platform best suited to the purpose, and for many of the world’s largest organizations IBM’s System z – the mainframe – is the system powering their transactional heartbeats. The newly-announced IBM DB2 Analytics Accelerator (IDAA) for z/OS...

Al-Khorezmiy - Father of the Modern Algorithm

August 24, 2011 | by Mike Kearney, Sr. Product Marketing Director
While first generation data warehouses managed data, the modern data warehouse provides an information service – its massively parallel processing architecture has the compute muscle to run computationally demanding analytic applications. These bring us into a mathematical world of ones and zeros,...

Oracle Exec Half Right Regarding Appliances

July 20, 2011 | by Mike Kearney, Sr. Product Marketing Director
Andy Dornan’s recent interview with Tim Shetler in Information Week caught my eye. At IBM Netezza we have long argued that Exadata is not an appliance – see our short video on operational simplicity – and a vice president of product management at Oracle agrees: "We don't call it an appliance...

What’s your big idea?

June 8, 2011 | by Mike Kearney, Sr. Product Marketing Director
With Enzee Universe fast approaching we are in the last days of the I.D.E.A. Challenge, open to all registered members of the Enzee Community. New members can register here.

EDW: Vision beckons, but the journey is long.

May 2, 2011 | by Mike Kearney, Sr. Product Marketing Director
Thanks to all who responded to last week’s poll when we asked about your organization's approach to enterprise data warehousing. Twenty percent of you currently manage all enterprise data in a centralized EDW. Congratulations to the technical teams involved - this is an impressive achievement, and...