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Nitin Mathur
Global Product Marketing Manager – IBM SPSS Statistics, IBM

Nitin Mathur is the Global Product Marketing Manager for IBM SPSS Statistics. At IBM, he has held marketing roles spanning portfolio marketing and product marketing for Canada, US, Australia and New Zealand and Global.
 

He has 17 years of work experience in IT, Telecom and Consumer Electronics sectors and has competencies in building marketing strategy, market segmentation, go-to-market planning, digital marketing and sales enablement.
 

2 ways to harness the power of SPSS Statistics

2 ways to harness the power of SPSS Statistics

October 29, 2019 | by Nitin Mathur, Global Product Marketing Manager – IBM SPSS Statistics, IBM
The Internet and subscription-service businesses have changed how we access everything from news to shopping to music. So, is it any wonder that software has followed suit? In this blog, we’ll look at the differences between an SPSS Statistics Subscription and the traditional on-premises license...
Why data and analytics experts choose SPSS Statistics

Why data and analytics experts choose SPSS Statistics

October 18, 2019 | by Nitin Mathur, Global Product Marketing Manager – IBM SPSS Statistics, IBM
One could argue that many of the world’s problems can be solved with data. While I won’t be able to save the world just yet, I’d like to explain how statistical analysts and data experts use tools to understand data and how this data can then be managed to influence our environment. I recently...