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Stephanie Freyer
IBM Planning Analytics Marketing, IBM

Stephanie Freyer is a marketing professional in IBM Planning Analytics, part of IBM Cloud. With more than 10 years of marketing experience, Stephanie specializes in writing and editing content for websites, product collateral, thought leadership and event communications.

IBM earns 13 top ranks in BARC's The Planning Survey 20

July 2, 2020 | by Stephanie Freyer, IBM Planning Analytics Marketing, IBM
Follow @IBMData BARC survey is the largest of its kind Once again, IBM received top ranks in its five peer groups in the Business Application Research Center’s The Planning Survey 20. IBM beat out competitors in performance satisfaction, planning functionality and competitiveness in the “Enterprise...
Growing data complexity? Meet scalable enterprise performance management

Growing data complexity? Meet scalable enterprise performance management

July 3, 2019 | by Stephanie Freyer, IBM Planning Analytics Marketing, IBM
When businesses evaluate cloud infrastructure, databases or other core business systems, they nearly always consider scale as a decision factor. But scalability – the ability to grow as planning and business grows – is often overlooked for enterprise performance management. So what do companies...
4 reasons it’s time to move from spreadsheets to planning software

4 reasons it’s time to move from spreadsheets to planning software

May 6, 2019 | by Stephanie Freyer, IBM Planning Analytics Marketing, IBM
Spreadsheets are not a good option for planning - there is a better way to be efficient, agile and react to change in real-time.

Modern enterprise performance management for the agile business

April 16, 2019 | by Stephanie Freyer, IBM Planning Analytics Marketing, IBM
Integrated planning unleashes the power of enterprise performance management across your organization to support business and organizational agility. Read why that's critical.