Doing weather analytics during the calm before the storm

Writer and Content Strategist, IBM Information & Analytics Group

At last—there’s something you can do about the weather. No, you still can’t change it. But if you’re in the insurance business, you can combine historic weather and event data with claims and loss data to assess changing exposure and identify opportunities.’s no secret that insurance companies pay out billions of dollars in claims every year as a consequence of meteorological events. For example, when Hurricane Matthew struck the southeast United States, the storm caused an estimated $10 billion in damages—resulting in some $4 billion to $6 billion in insurance liability. But now you can act before the weather does. By harnessing weather data to add another dimension to the data you already have on hand, you can create predictive models that offer weather-driven insights able to help you manage risk and enhance your business results.

Register now for a webcast with Jeff Noel, director of business development for insurance solutions at The Weather Company, scheduled for Thursday, 3 November, at 1:00 p.m. ET. When you attend, you’ll learn how you can apply weather-driven insights to help avoid claims, predict risks, flag fraud and boost customer engagement.

Register for the webcast