Blogs

Customer data mart provides single, accurate view of warranty clients

Customer data mart provides single, accurate view of warranty clients

December 6, 2018 | by Mark Renton, Head of IT Architecture, Domestic & General
Domestic & General uses an IBM-based customer data mart for a comprehensive view of each of its clients, which enables better customer experiences.
3 business experts, 3 use cases on business-ready data

3 business experts, 3 use cases on business-ready data

December 5, 2018 | by Aliye Ozcan, Portfolio Marketing Leader, WorldWide, IBM
Most businesses, independent of their business model, are concerned with compliance and profit. The business must comply with the law, regulations and conduct guidelines, and to be sustainable, the business must remain profitable.
The journey to AI is easier than you might think

The journey to AI is easier than you might think

November 29, 2018 | by Scott Hebner, Vice President of Marketing for Data & AI, IBM
Only IBM has step by step framework that helps clients accelerate their journey to AI – and it starts with Information Architecture. 
5 data governance lessons from gardening

5 data governance lessons from gardening

November 27, 2018 | by Debi Tadd, VP of Information Lifecycle Management
If you don’t know what data you have, how can you manage it effectively and generate value from it?
From data collection to data consumption

From data collection to data consumption

A shift in enterprise data strategies

November 12, 2018 | by Jay Limburn, Director and Distinguished Engineer, Offering Management, IBM
Not every startup is going to become a world-changing behemoth, but when a small, agile company hits on a truly disruptive idea, it can transform an entire industry.
How data cataloging helps analytics cultures evolve

How data cataloging helps analytics cultures evolve

November 8, 2018 | by Jay Limburn, Director and Distinguished Engineer, Offering Management, IBM
Data catalogs help to herd tribal knowledge and manage all the different data assets across an organization, providing a simple, convenient way to find, access and democratize data.
What marketing campaigns are missing: MDM Express

What marketing campaigns are missing: MDM Express

October 29, 2018 | by Bharath Chari, Product Marketing Manager, IBM Master Data Management, Entity Analytics & Big Match
To attain digital transformation maturity, organizations have to build a foundation of trusted customer and product data. This includes integrating policies which control how data is used within the enterprise and protecting sensitive information.
Why data science at banks is missing the mark, and how to fix it

Why data science at banks is missing the mark, and how to fix it

October 15, 2018 | by Karan Sachdeva, Sales Leader Big Data Analytics APAC, IBM
The business that gets there first won’t necessarily win digital and AI game. It will be the one that ingrains digital and AI in its business as much as possible. Starting from applying intelligent data science where it matters most and progressively using it in every aspect of the business.
Empowering business users with automated decision management

Empowering business users with automated decision management

October 8, 2018 | by Jean-Marc Lecomte, Enterprise Architect, Vallourec
When Vallourec adopted IBM Operational Decision Manager to automate decision management, it add value to its end-to-end SAP ERP implementation.
How an industry-aware analytics platform improves business insights

How an industry-aware analytics platform improves business insights

September 6, 2018 | by Dan Morales, Senior Offering Manager, Unified Governance & Integration, IBM
Organizations across the globe are struggling to drive down operational costs while improving consumer engagement and improving profitability.

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