A Danish festival raises the bar by combining sales data, music schedules and weather to reduce wasted stock
December 3, 2019
| by
Jennifer Clemente,
Creative and Editorial Lead, Data and AI, IBM
With its electro-light tulip garden, disco ball-adorned trees and no stone-left-unturned music lineup, "Denmark’s Most Beautiful Festival" aims to surpass guests’ expectations on safety, comfort and entertainment, from its uncannily clean bathrooms down to its whimsical camp-in-a-beer-can glamping...