In today’s digital landscape, technology offers compelling motivation to capitalize on data-driven evolution opportunities for adding value on both the advertiser and consumer sides of the targeted digital marketing equation. Discover why understanding consumers and what they really want is
Telecommunications organizations cannot ignore the need to engage in the moment by quickly and accurately predicting or detecting network and device problems that may affect the customer experience. Engaging in the moment requires proactive approaches to customer care that can greatly minimize
Body-worn cameras are very likely to become part of a police officer’s standard issue along with body armor, firearm and baton. But body-worn camera programs can be costly when it comes to storing, managing and redacting all that video footage data. See what several law enforcement experts have to
Missing the mark in customer segmentation marketing can be detrimental for consumer product companies. Marketing consumer products demands a fluid, dynamic process for customer segmentation that is in sync with today’s consumer. Learn more about how cognitive analytics leverages consumer and
Insights from CIOs can reveal a lot about the industries in which they operate, and hearing from IBM’s CIO is no exception. Check out these highlights from a recent podcast featuring Jeff Smith, CIO at IBM, who offers a glimpse at his idea of focusing on culture, a story of transformation, the CIO’
A real-time notifications system was a champ behind-the-scenes at The Championships, Wimbledon 2015 by enabling its digital and content team to break the news of a key tournament statistics milestone that scooped media organizations worldwide. See what value an extension to that system is adding to
The public, media and others have a right to see video footage collected from body-worn cameras on law enforcement officers, but compliance issues with governing agencies adds a lot of complexity to these requests. Consider four key questions agencies owning—and are responsible for—all that video
Businesses are transforming before us. With a strong focus on innovation and digital interfaces, winning companies are rethinking how humans and machines interact. The Cognitive Era is opening up many avenues for banks to outthink competition by adopting new strategies and leveraging technology in
A growing number of law enforcement agencies are realizing the community-relations benefits of body-worn camera programs. But the volumes of video footage those cameras create can be challenging to access, manage, search through and more. One solution offers four good reasons law enforcement can
Ubiquitous data is so easily generated, and for that reason many enterprises today are exceedingly challenged to handle it all successfully. Take a look at a comprehensive information lifecycle governance solution that can help prevent enterprises from becoming submerged in their own sea of data.
Cloud computing has been around for quite a while, and today it is characterized as a collaborative, secure and cost-effective platform largely fueled by Internet-based ecommerce. And while the analog processing of paper-based information may not yet be a thing of the past, see why cloud-based
Ever hear of the dark web? The reality is, the dark web is bigger than just hidden services, some of which exist on Tor and some of which exist on clear web sites. Learn more about how the dark web is made up of sites and activities that pretty closely mirror offline crime statistics and what we
Data analytics is fueling new strategies in law enforcement from the federal level down to local departments. Whether it's finding patterns across time and location, predicting new threats or linking resources to responders during major events, data is the future of proactive emergency plans.
Is your data driving your daily customer interactions? Don’t ignore what analytics can be doing for you in the now. Instead, discover how arming yourself with data from the outset can help you meet customers where they are.