Big data is driving massive changes in healthcare. Hear from Hear from Founder and Director of Emory Center for Clinical Care Dr. Tim Buckman and Executive VP and CFO of the largest health care delivery system in the George, Matt Muhart. Both deliver better safer care at lower costs with big data
Gaining a 360 view of customers can provide organizations with valuable information about how to better serve their customers and foster greater brand loyalty. But traditionally, marketers use costly and time-consuming methods to gain that knowledge. Now, data-driven insights are generating a
Nielsen used the IBM PureData System for Analytics system to run complex analytical workloads on-demand and on massive amounts of data. With up to 10x faster concurrency, IBM PureData System for Analytics provided Nielsen Company the simplicity and performance needed to deliver speed of-thought
Bob Hayes, chief customer officer of TCE Labs and president of Business Over Broadway, interviewed Mark Myers, IBM big data product marketing manager, about how big data can provide an enhanced 360-degree view of the customer. This is one of the top 5 use cases for big data.
To learn about the
Big data is creating opportunities for Communications Service Providers (CSPs) to establish new revenue streams. With big data technology, CSPs can analyze the location data generated by millions of mobile devices and use the resulting insights, along with offerings from business partners, to
Big data and analytics are playing an increasingly large role in enhancing the customer experience. In this video discussion, data scientist, analyst and author Bob E. Hayes, Ph.D., and Stacy Leidwinger, product manager for the IBM InfoSphere Data Explorer product line within IBM’s big data
Audience Measurement is experiencing dramatic change from a focus on the channel to a focus on the individual as marketers and advertisers work to understand the 360 degree view of the customer. Nancy Notaro and Graeme Noseworthy from IBM explore this topic as it relates to today's big data driven
As social media tools become more prevalent, those participating in the online conversation become increasingly influential, especially as their opinions travel faster and to a wider group of consumers. The IBM Social Sentiment Index uses analytics and natural language processing technologies to
With its 300 nationwide department stores, Dillard's created a huge volume of logistical and customer data. Needing a business intelligence solution to organize and process this massive data and enable better business decisions, Dillard's turned to IBM's Smart 7600 System. This analytics
Krishnan Parasuraman, CTO big data for digital media, answers questions about big data solutions for the Digital Media industry and discusses the sophisticated distributed processes that take place at light speed to deliver targeted digital advertisements.