Marketers of the past relied on intuition to determine if creative campaigns were working, and focus groups to understand how customers engaged with their brand. The exponential growth of channels on which the customer can interact with brands has meant not only the downfall of the linear customer
Human resources has always been about people: attracting people, finding the right people for the right role, supporting and developing the people you do choose to hire. Historically, that process has relied heavily on human intuition. Now, like other industries, HR is being transformed by the
On the heels of several key announcements to broaden the IBM Cloud Data Services portfolio, see how a wide range of technologies can be implemented in a cloud-based, data warehouse architecture to support operational and analytical workloads.
Discover data-rich insights into some of the key incentive compensation issues facing banks, and the ways in which bankers are deploying sales performance management technologies to meet these challenges.
Social media data tracking is driving new trends in the banking industry, including uncovering real-time economic trends, better and faster competitive threat analysis, instantaneous feedback on marketing campaigns and quicker responses to customer opinions.
When did your bank last wow you with its customer service? Financial institutions create and collect torrents of data each day, and advanced analytics can help them uncover the insights they need to wow their customers, thereby creating “confetti moments.” Listen to banking experts Boxley Llewellyn
Rising use of mobile devices by cyber criminals to do their dirty work is in lockstep with the trajectory by which consumers are using mobile devices to do their banking. The reason, quite simply, is the same for both types of users—convenience. Fortunately, financial institutions are taking the
Every fraudster leaves behind a trail, but not every business is equipped to identify the telltale signs of fraud in its data. Find out how creating a culture of analytics can help your company differentiate itself from the competition by cutting down on losses incurred by fraud.
According to a 2015 survey of 500 banking and finance executives, cybersecurity and fraud top the agendas of 80 percent of institutions—yet only 56 percent of executives believe that their own organizations have a handle on fraud threats. Counter fraud experts Wilson Davis and David Dixon, authors
The Fundamental Review of the Trading Book (FRTB) aims to overhaul Basel banking rules with an eye to addressing problems that surfaced during the global financial crisis. But as the rules near release, many banks worry that the regulations will impose significant new capital requirements while
Financial institutions need comprehensive analytics to build a strong bank fraud detection strategy. Advanced analytics software provides the tools necessary for banks to recognize and act on suspicious patterns, quickly notify customers of fraud incidents and position themselves for faster
Attend the IBM Smarter Risk Summit NYC at the New York Stock Exchange on February 9, 2016. Risk management experts, bankers and senior executives in financial markets will have the opportunity to hear directly from, and network with, industry leaders. The agenda includes hot and emerging topics in
If you're like Graham Smith, IT Leader at Virgin Money, you'll be struggling with how to process thousands of inbound documents—up to 2000 emails a day. Learn how Virgin Money used Datacap to process these documents automatically and efficiently.