Segmentation, targeting, positioning – how does an organization optimize these strategic approaches in the context of retention? Which factors should the segmentation take into consideration? This is where good information management and analytics come into play. Explore IBM’s solutions today:
Without question, our lives are very different from only a couple decades ago, thanks in part to some pretty amazing technology advances including smartphones and other devices, mobile apps, an ever-growing array of social channels and more. Take a look at how one telecommunications organization
The numbers tell the story. High costs and poor rankings continue to plague telecommunications organizations and their traditional customer care call center operations. See how two key areas of the brain—one that controls reactive response and one that orchestrates proactive response—may be the key
Heating-fuel delivery to rural customers in the US can be greatly inefficient when deliveries are made to half-full tanks. The practice can be costly for both the supplier and the customer. Take a look at one solution that utilized Internet of Things sensors and analytics to monitor fuel levels and
Are you placing yourself within the convergence of telecommunications and media? Discover how you can use cognitive computing and advanced predictive analytics to take advantage of the opportunities offered by mobile technology in the ever-evolving modern business environment.
When customers of telecommunications providers experience poor service, they readily switch service providers. By leveraging analytics, telecommunications providers can enhance the customer experience while minimizing customer churn and increasing customer loyalty.
Compliance can mean much more than a regulatory headache if you let it. By reimagining compliance as a chance to innovate in its market, Turkish telecom provider Turkcell turned a bureaucratic headache into a business opportunity.
Welcome to the Analytics Connections podcast, in which we explore the intersection of communications and analytics. Tune into this episode for a discussion about the path that is leading telecommunications to the insight economy.
According to recent survey data, the telecommunications industry, in particular, seems to be challenged with customer satisfaction problems. However, one European telecommunications organization was able to address a similar problem through an advanced analytics approach that provided the insight
Big data (data from many sources, of varying formats, both structured and unstructured) means different things in different industries. But as different as their needs and usage of big data may be, there is one commonality among all industries: the opportunity to plumb big data for better, more
Suresh Sidhu, chief corporate and operations officer at Celcom Axiata Berhad and this week’s Big Data & Analytics Hero, shares insights on how they guided Celecom to be “a leader definitely in…market and possibly the most interesting [telecommunications company] out there today.”