An IBM retail industry expert discusses the opportunities and challenges associated with improving the use and value of analytics at the IBM Insight 2015 conference—IBM’s largest annual data and analytics event.
Take your customer's experience from transactional to relational. With IBM Presence Insights and IBM Analytics, you can collect and analyze customer profiles and proximity in public spaces to see patterns, gain insights, and make helpful and enticing offers.
To provide customers with an innovative and convenient shopping experience, Bon- Ton Stores, Inc. needed to understand what customers were thinking and feeling. IBM PureData System for Analytics powers business decisions from merchandising to marketing promotion optimization with speed and
With millions of transactions a day from new identities that may or may not need to be linked, retailers have a task on their hand to sift through the data to capture a comprehensive 360 degree view of each customer. IBM Big Data solutions can lessen the data load. Watch David Speights, the chief
In the next five years, buying local will beat online. Merging the tactility and immediacy of physical retail with the richness and personalization of online, local shops will make online-only stores seem downright quaint.
In order to offer better insight to large-scale retailers, Brightlight Consulting needed an analytics solution that could master Big Data inherent to the retail industry. IBM PureData System for Analytics gave Brightlight faster quereis than ever before, allowing them to efficiently and simply
Every day, our world creates 2.5 quintillion bytes of data. How businesses discover the real value in large volumes of data is key to their success. In this video, four IBM customers demonstrate how Smarter Analytics has helped them deliver the right product, prevent fraud, make informed and timely
With its 300 nationwide department stores, Dillard's created a huge volume of logistical and customer data. Needing a business intelligence solution to organize and process this massive data and enable better business decisions, Dillard's turned to IBM's Smart 7600 System. This analytics