When customers of telecommunications providers experience poor service, they readily switch service providers. By leveraging analytics, telecommunications providers can enhance the customer experience while minimizing customer churn and increasing customer loyalty.
As telecommunications companies offer a wider range of services, the amount of data they must process is increasing exponentially. This podcast discusses how telcos can use Apache Hadoop to keep up with rapid data growth.
Welcome to the Analytics Connections podcast, in which we explore the intersection of communications and analytics. Tune into this episode for a discussion about the path that is leading telecommunications to the insight economy.